They are an e-commerce entertainment retail store, that was trading initially under Richard Branson`s Virgin Group as Virgin Megastores. This British brand was subject to a management buy-out of Virgin Megastores in 2007, which resulted in the formation of Zavvi. The brand has garnered positive Zavvi reviews from customers, and Zavvi sales have been positive. They also partner with franchises like DC Comics, Disney, Marvel, Star Wars, and Harry Potter. The company reliably ships worldwide, further increasing its products reach globally.